PRIVACY POLICY

Effective Date: August 23, 2026
Last Updated: August 23, 2026

Maple No.1 respects your privacy and is committed to protecting the personal information entrusted to us.

This Privacy Policy explains how Maple No.1 and its operating entity or entities ("Maple No.1", "we", "us", or "our") collect, use, disclose, retain and protect personal information when you visit or interact with www.mapleno1.com (the "Website"), contact us, subscribe to communications, submit an inquiry, or otherwise interact with us.

Maple No.1 is a Canadian brand and our products are produced in Canada. Because our Website may be accessed by individuals around the world, this Privacy Policy is intended to provide information about our privacy practices to users internationally and to address applicable privacy requirements, including Canadian privacy legislation and, where applicable, privacy laws governing individuals in other jurisdictions.

By using the Website, you acknowledge that you have read and understood this Privacy Policy. Where applicable law requires your consent to a particular processing activity, we will obtain that consent in the manner required by law.

1. WHO IS RESPONSIBLE FOR YOUR PERSONAL INFORMATION?

The entity responsible for your personal information is the Maple No.1 operating entity identified on the Website or in your transaction with us.

For privacy questions, requests, complaints, or concerns, you may contact our Privacy Officer using the contact details provided in Section 17 of this Privacy Policy.

Where required by applicable law, the person with the highest authority within the relevant Canadian entity will act as the person responsible for the protection of personal information, or that responsibility may be formally delegated to an appropriate individual.

2. WHAT IS PERSONAL INFORMATION?

"Personal information" means information that identifies, relates to, describes, or can reasonably be associated with an identifiable individual.

Depending on how you interact with us, this may include:

  • Your name;

  • Email address;

  • Telephone number;

  • Mailing or delivery address;

  • Company, organization, or professional information;

  • Information you provide when contacting us;

  • Information contained in inquiries, requests, feedback, or correspondence;

  • Preferences relating to communications;

  • Information submitted through forms on the Website;

  • IP address;

  • Browser and device information;

  • Approximate location derived from technical information;

  • Website activity, pages visited, links clicked and interactions with the Website;

  • Cookie and similar technology information;

  • Information relating to your requests or transactions with us; and

  • Any other information you voluntarily provide to us.

We do not intentionally request sensitive personal information unless it is reasonably necessary for a specific purpose and permitted by applicable law.

Please do not submit sensitive personal information through the Website unless specifically requested or necessary.

3. INFORMATION WE COLLECT

We may collect personal information in several ways.

3.1 Information you provide directly

You may provide information when you:

  • Contact us;

  • Submit an inquiry;

  • Request information about Maple No.1;

  • Subscribe to a newsletter or other communications;

  • Complete a form;

  • Communicate with us by email;

  • Participate in a promotion, campaign, survey or other activity;

  • Communicate with us through social media or other third-party platforms; or

  • Otherwise voluntarily provide information to us.

3.2 Information collected automatically

When you visit the Website, certain technical information may be collected automatically.

This may include:

  • IP address;

  • Browser type;

  • Operating system;

  • Device type;

  • Language preference;

  • Referring website;

  • Pages viewed;

  • Approximate time spent on pages;

  • Date and time of visits;

  • Website interactions; and

  • Other technical information reasonably necessary to operate, secure and improve the Website.

Some of this information may constitute personal information under applicable law.

3.3 Information from third parties

Where permitted by applicable law, we may receive information from third parties such as:

  • Website hosting and technology providers;

  • Analytics providers;

  • Marketing and communications platforms;

  • Social media platforms;

  • Business partners;

  • Service providers; or

  • Other persons or organizations with whom you have interacted.

We will only use such information for legitimate and permitted purposes.

4. WHY WE COLLECT AND USE PERSONAL INFORMATION

We collect and use personal information only for purposes that are reasonable and appropriate in the circumstances and, where required, with your knowledge and consent.

Depending on the circumstances, we may use personal information to:

  1. Respond to questions, inquiries and requests;

  2. Communicate with you;

  3. Provide information about Maple No.1 and our products;

  4. Process and administer requests or transactions;

  5. Provide customer service;

  6. Maintain and operate the Website;

  7. Authenticate or maintain the security of our systems;

  8. Detect, prevent and investigate fraud, abuse, unauthorized activity and security incidents;

  9. Improve the Website, products, services and user experience;

  10. Understand Website usage and performance;

  11. Conduct analytics and business planning;

  12. Send marketing communications where permitted by law and, where required, with your consent;

  13. Administer promotions, competitions, surveys or other activities;

  14. Maintain business and operational records;

  15. Comply with legal, regulatory, tax, accounting or governmental requirements;

  16. Establish, exercise or defend legal claims; and

  17. Fulfil other purposes that are disclosed to you at or before the time information is collected, or that are otherwise permitted by applicable law.

We will not use personal information for a materially different purpose without providing appropriate notice or obtaining consent where required.

5. LEGAL BASES FOR PROCESSING

Where laws such as the European Union General Data Protection Regulation ("GDPR") apply, we will process personal information only where a lawful basis exists.

Depending on the circumstances, the lawful basis may include:

  • Your consent;

  • Performance of a contract or steps taken at your request before entering into a contract;

  • Compliance with a legal obligation;

  • Our legitimate interests, provided those interests are not overridden by your applicable privacy rights;

  • Protection of vital interests where applicable; or

  • Another lawful basis recognized by applicable law.

Where we rely on consent, you may withdraw that consent at any time, subject to legal or contractual restrictions and reasonable notice requirements.

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

6. MARKETING COMMUNICATIONS

If you choose to receive marketing communications from Maple No.1, we may use your contact information to send information about:

  • Maple No.1 products;

  • New products or launches;

  • Brand news;

  • Events;

  • Promotions;

  • Offers;

  • Editorial or educational content; and

  • Other communications that may reasonably be relevant to your interests.

You may unsubscribe from marketing emails at any time by using the unsubscribe mechanism included in the communication or by contacting us.

We will comply with applicable electronic marketing and anti-spam requirements, including Canada's Anti-Spam Legislation ("CASL") where applicable.

Unsubscribing from marketing communications will not necessarily stop service-related, transactional, security, legal or other non-marketing communications that we are permitted or required to send.

7. COOKIES AND SIMILAR TECHNOLOGIES

The Website may use cookies, pixels, tags, local storage and similar technologies.

These technologies may be used to:

  • Enable Website functionality;

  • Remember preferences;

  • Maintain security;

  • Understand Website traffic and usage;

  • Measure Website performance;

  • Improve the Website;

  • Understand how visitors interact with our content; and

  • Support marketing or advertising activities, where applicable.

Essential technologies

Some cookies or similar technologies may be necessary for the Website to function properly. These technologies may not require consent where permitted by applicable law.

Analytics and optional technologies

Where we use non-essential analytics, advertising or similar technologies that require consent, we will provide an appropriate consent mechanism where required by applicable law.

You may also be able to control cookies through your browser settings.

Disabling certain cookies may affect Website functionality.

Where required by applicable law, you may change or withdraw your consent to non-essential cookies through the Website's cookie-management mechanism.

8. THIRD-PARTY SERVICES

We may use carefully selected third-party service providers to operate and improve the Website and our business.

Depending on the services actually implemented on the Website, these providers may include:

  • Website hosting providers;

  • Website development and maintenance providers;

  • Email and communications providers;

  • Customer relationship management systems;

  • Analytics providers;

  • Advertising and marketing platforms;

  • Cloud storage providers;

  • Cybersecurity providers;

  • Payment and transaction processors, where applicable; and

  • Other technology or operational service providers.

These service providers may process personal information on our behalf and are expected to use appropriate safeguards and process information only for authorized purposes.

We do not authorize third-party service providers to use your personal information for their own unrelated purposes merely because they provide services to Maple No.1.

Where required by applicable law, we will enter into appropriate contractual arrangements with service providers concerning the protection and processing of personal information.

9. SOCIAL MEDIA AND THIRD-PARTY WEBSITES

The Website may contain links to third-party websites, social media platforms or other external services.

If you follow such a link, you will leave the Maple No.1 Website.

We are not responsible for the privacy practices, security, content or policies of third-party websites or platforms.

We encourage you to review the privacy policies of any third-party website or service before providing personal information.

Interactions with Maple No.1 through social media platforms may also be subject to the privacy policies and terms of those platforms.

10. WHEN WE DISCLOSE PERSONAL INFORMATION

We do not sell or rent your personal information as a standalone commercial asset.

We may disclose personal information where reasonably necessary for the purposes described in this Privacy Policy.

This may include disclosure to:

  • Service providers and contractors;

  • Technology and hosting providers;

  • Communications and marketing providers;

  • Analytics providers;

  • Professional advisers, including lawyers, accountants and auditors;

  • Insurance providers;

  • Financial institutions and payment processors, where applicable;

  • Government authorities and regulators;

  • Law enforcement agencies where legally required or permitted;

  • Courts, tribunals or other legal authorities;

  • Parties involved in a corporate transaction, such as a merger, acquisition, financing, restructuring or sale of assets; and

  • Other parties where you have provided appropriate consent or where disclosure is otherwise permitted or required by law.

Where personal information is disclosed to a service provider, we will take reasonable measures appropriate to the circumstances to ensure that the information is handled in accordance with applicable privacy requirements.

11. INTERNATIONAL DATA TRANSFERS

Because Maple No.1 operates in an international environment, your personal information may be processed, stored or accessed in Canada or in other countries where Maple No.1 or its service providers operate.

Those countries may have privacy laws that differ from the laws of your country or region.

For example, personal information originating in the European Economic Area ("EEA"), United Kingdom or Switzerland may be transferred outside those jurisdictions where permitted by applicable law and subject to appropriate safeguards.

Where required, we will use legally recognized transfer mechanisms and appropriate contractual, technical and organizational safeguards.

If you are located outside Canada, you acknowledge that your personal information may be transferred to, processed in, or accessed from Canada or other jurisdictions in accordance with this Privacy Policy and applicable law.

For Quebec residents, where applicable, Maple No.1 will conduct the assessments required by Quebec law before communicating personal information outside Quebec and will take the required steps to ensure appropriate protection.

12. DATA SECURITY

We take the protection of personal information seriously.

We maintain reasonable administrative, technical and physical safeguards designed to protect personal information against:

  • Unauthorized access;

  • Collection;

  • Use;

  • Disclosure;

  • Modification;

  • Loss;

  • Theft; and

  • Destruction.

Security measures may include access controls, authentication procedures, encryption where appropriate, secure hosting, monitoring, employee or contractor controls, and other safeguards appropriate to the sensitivity of the information.

However, no method of transmission over the Internet or method of electronic storage can be guaranteed to be completely secure.

Accordingly, while we take reasonable measures to protect personal information, we cannot guarantee absolute security.

13. DATA RETENTION

We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, to provide services, maintain appropriate business and transaction records, resolve disputes, enforce agreements, comply with legal obligations, and otherwise satisfy legitimate business or regulatory requirements.

Retention periods may vary depending on:

  • The nature and sensitivity of the information;

  • The purpose for which it was collected;

  • Whether a transaction or relationship remains active;

  • Legal, tax, accounting or regulatory requirements;

  • Potential disputes or legal claims; and

  • Applicable limitation periods.

When personal information is no longer required, we will take reasonable steps to securely delete, destroy or anonymize it, subject to applicable legal requirements.

14. YOUR PRIVACY RIGHTS

Depending on where you live and the law applicable to you, you may have rights concerning your personal information.

These may include the right to:

  • Know whether we hold personal information about you;

  • Request access to personal information we hold about you;

  • Request correction of inaccurate or incomplete information;

  • Request deletion of personal information in certain circumstances;

  • Request restriction of processing in certain circumstances;

  • Object to certain processing activities;

  • Withdraw consent where processing is based on consent;

  • Request portability of certain personal information;

  • Object to direct marketing;

  • Request information about how your personal information is used or disclosed;

  • Lodge a complaint with a relevant privacy or data-protection authority; and

  • Exercise other rights available under applicable law.

These rights are not absolute and may be subject to statutory exceptions and limitations.

15. ACCESS, CORRECTION, DELETION AND OTHER REQUESTS

To make a privacy request, please contact us using the details provided below.

To help us protect your information, we may need to verify your identity before processing certain requests.

We will respond to legitimate privacy requests within the time required by applicable law.

If we cannot fulfil your request, we will explain the reason to the extent permitted or required by law.

Where permitted by applicable law, we may charge a reasonable fee for certain requests, particularly where a request is manifestly unfounded, excessive or repetitive.

16. CHILDREN'S PRIVACY

The Website is not directed primarily to children.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

If you believe that a child has provided personal information to Maple No.1 without appropriate authorization, please contact us.

If we become aware that we have collected personal information from a child in circumstances where the collection was not permitted, we will take reasonable steps to delete the information, subject to applicable law.

17. PRIVACY OFFICER AND CONTACT INFORMATION

If you have a question, concern, complaint, access request, correction request or other privacy-related inquiry, please contact our Privacy Officer:

Privacy Officer — Maple No.1

Website: www.mapleno1.com
Email: [INSERT PRIVACY EMAIL ADDRESS]
Mailing Address: [INSERT LEGAL BUSINESS NAME AND CANADIAN MAILING ADDRESS]

Please include sufficient information to allow us to understand and respond to your request.

For access or correction requests, please clearly identify the information or request involved.

18. COMPLAINTS

We encourage you to contact us first if you have a concern about how we have handled your personal information.

We will investigate privacy complaints in accordance with our internal procedures and applicable law.

If you are not satisfied with our response, you may have the right to submit a complaint to the privacy regulator or data-protection authority responsible for your jurisdiction.

For individuals in Canada, this may include the Office of the Privacy Commissioner of Canada or an applicable provincial privacy regulator.

For individuals in Quebec, complaints may be directed to the Commission d'accès à l'information du Québec where applicable.

For individuals in the European Union or EEA, complaints may generally be made to the data-protection supervisory authority in the jurisdiction where you live, work, or where an alleged infringement occurred.

19. PRIVACY BREACHES AND SECURITY INCIDENTS

If we become aware of a breach or incident involving personal information, we will assess the incident and take reasonable steps to contain, investigate and remediate it.

Where applicable law requires notification to affected individuals, regulators, law enforcement or other parties, we will provide such notification within the required timeframe and in the manner required by law.

We may also take additional measures where we reasonably believe they are appropriate to protect affected individuals.

20. AUTOMATED DECISION-MAKING AND PROFILING

Unless specifically disclosed to you, Maple No.1 does not intend to make decisions producing legal or similarly significant effects on individuals solely through automated processing.

Where applicable law provides rights relating to automated decision-making or profiling, we will provide the information and rights required by that law.

21. DO NOT TRACK

Some browsers offer "Do Not Track" or similar settings.

Because there is currently no universally accepted technical standard governing all Do Not Track signals, the Website may not respond to every such signal unless required by applicable law.

Where applicable law requires recognition of a particular privacy preference signal, we will comply with the applicable requirements.

22. BUSINESS TRANSFERS

If Maple No.1 or substantially all of its assets are acquired, merged, reorganized, financed, sold or transferred, personal information may be transferred as part of that transaction.

Any such transfer will be handled in accordance with applicable privacy laws and reasonable safeguards.

Where required by law, affected individuals will receive appropriate notice.

23. LEGAL DISCLOSURES

We may disclose personal information where we reasonably believe disclosure is necessary to:

  • Comply with applicable law;

  • Respond to a valid legal process;

  • Comply with a court order, subpoena or governmental request;

  • Protect the rights, property or safety of Maple No.1, our users or others;

  • Detect, prevent or investigate fraud or unlawful activity;

  • Protect the security or integrity of the Website; or

  • Establish, exercise or defend legal rights.

24. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to:

  • Our business;

  • The Website;

  • Technologies we use;

  • Our information practices;

  • Applicable laws or regulations; or

  • Industry standards.

When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy.

Where required by applicable law, we will provide additional notice of material changes.

For individuals subject to Quebec privacy requirements, we will provide notice of amendments to the Privacy Policy in the manner required by applicable law.

Your continued use of the Website following the effective date of an updated Privacy Policy constitutes acknowledgment of the updated policy to the extent permitted by law.

25. GOVERNING PRIVACY REQUIREMENTS

This Privacy Policy is intended to operate alongside, and not replace, any rights or obligations imposed by applicable privacy legislation.

Depending on the circumstances, applicable privacy requirements may include Canadian federal or provincial privacy legislation, Quebec's Act respecting the Protection of Personal Information in the Private Sector, Canada's Anti-Spam Legislation, the GDPR, UK data-protection legislation, and other applicable privacy or data-protection laws.

Where a mandatory provision of applicable law provides you with greater rights or protections than those described in this Privacy Policy, that mandatory provision will prevail to the extent required by law.

26. YOUR CONSENT

Where consent is required by applicable law, Maple No.1 will seek consent before collecting, using or disclosing personal information for the relevant purpose.

You may withdraw consent where permitted by applicable law.

Withdrawal of consent may affect our ability to provide certain services or respond to certain requests, and we will explain the consequences where appropriate.

Nothing in this Privacy Policy limits any privacy rights that cannot lawfully be waived.

27. CONTACT US

For privacy questions, requests or complaints:

Maple No.1
Website: www.mapleno1.com
Privacy Email: support@mapleno1.com

Privacy Officer: Compliance Officer

Last Updated: August 23, 2026